Transform Your
Brand with Modern
Design & Digital Impact
I'm Les Gardner, a Hybrid Senior Designer + Digital Designer (Growth Partner). I craft data-driven brand experiences for B2B, B2C, and Fortune 500 clients that are built to deliver measurable ROI — and outcomes that direclty translate to revenue.
Event Experiential Design
High Impact Conferences
Results: The strategically designed environment was a cornerstone of a campaign that contributed to a 42% increase in attendance.
Modern Podiatry Websites
Building credibility
Results: New designs achieved a 20% reduction in bounce rate leading to a significant lift in appointment conversions.
Eyewear Ecommerce Launch
Kickstarter Ecommerce
Results: Delivered a massive 238% growth in ecommerce conversion rates and a 42% increase in Average Order Value (AOV).
24 Hrs
Social Media Campaigns
Visual-first Posts
Results: Generated a staggering 705% social growth, with content achieving 1.2 Million views and driving 6,700 click-throughs to the website within a 24-hour period.
How I Drive Growth
with Design Ethos
From creative vision to business results, at the core of my crafted digital experiences is clear intention and creative solutions that connect, engage, and convert —impacting across digital touchpoints.
42% lead Increase
End-to-end experiential design for a premier real estate and urban planning conference. Created a cohesive brand environment across booth design, digital screen visuals, and presentation materials to position ULI.
Urban Land Institute Conference
Challenge
To create a high-impact expo presence that would attract and engage high-value attendees in a competitive environment, ultimately generating qualified leads and reinforcing brand authority.
238% growth ecommerce
A full-scale ecommerce storefront launch for a children's eyewear brand. Focused on creating a shoppable, user-friendly experience for parents that drives sales and builds brand loyalty.
Full-Scale Launch, Kickstarter
Challenge
To enter a competitive market and achieve rapid revenue growth by converting casual browsers into confident buyers, despite the challenges of online eyewear purchasing.
Data-Driven Ecommerce
Spearheaded the continuous growth and optimization phase for the kids' eyewear brand, focusing on maximizing customer lifetime value and conversion rate optimization (CRO).
Blue Monster Ecommerce Growth
Challenge
After the initial launch, the goal shifted to maximizing revenue from existing traffic and increasing repeat purchases in a competitive niche market.
26% Yearly lift revenue
A complete UX/UI overhaul for a specialized medical practice. Designed and optimized to build trust, clearly communicate services, and drive patient appointment requests.
Dr Joseph, Building credibility
Challenge
The existing site failed to convey expertise and was not optimized for modern patients who research and book appointments online, leading to low conversion and poor user engagement.
1.2 M views, 24-hours
A targeted social media content strategy designed to build community awareness and drive traffic for a medical practice. Created a series of informative and engaging posts across key platforms.
Visual-first Posts
Challenge
To cut through the noise of social media and attract new patients in a specific geographic area, establishing Dr. Joseph as the go-to expert in podiatry.
Digital design, social, ads, landing pages—you name it, I’ve designed it. Bold visuals, razor-sharp brand consistency, and interactions so smooth they feel like digital silk.
Digital Patient Experience
A holistic digital transformation for a medical practice, encompassing website, social media, and patient communications to build trust and streamline the journey from prospect to patient.
Dr. Joseph User Centered Impact
Challenge
To create a seamless, professional, and reassuring digital experience that alleviates patient anxiety and makes booking an appointment effortless, thereby increasing conversion from all digital channels.
design RESPONSIBILITIES
omnichannel?
More Like
Omni-awesome.
Digital design, social, ads, landing pages—you name it, I’ve designed it. Bold visuals, razor-sharp brand consistency, and interactions so smooth they feel like digital silk.
Digital design
project name
Digital design, social, ads, landing pages—you name it, I’ve designed it. Bold visuals, razor-sharp brand consistency, and interactions so smooth they feel like digital silk.
project name
Digital design, social, ads, landing pages—you name it, I’ve designed it. Bold visuals, razor-sharp brand consistency, and interactions so smooth they feel like digital silk.
project name
Digital design, social, ads, landing pages—you name it, I’ve designed it. Bold visuals, razor-sharp brand consistency, and interactions so smooth they feel like digital silk.
Wireframes
for pixel
perfect magic.
I don’t just design screens —I engineer unforgettable digital journeys. From conversion-optimized funnels to marketing-aligned redesigns, every click is crafted to engage, delight, and convert.
web design
project name
Digital design, social, ads, landing pages—you name it, I’ve designed it. Bold visuals, razor-sharp brand consistency, and interactions so smooth they feel like digital silk.
project name
Digital design, social, ads, landing pages—you name it, I’ve designed it. Bold visuals, razor-sharp brand consistency, and interactions so smooth they feel like digital silk.
project name
Digital design, social, ads, landing pages—you name it, I’ve designed it. Bold visuals, razor-sharp brand consistency, and interactions so smooth they feel like digital silk.
Emails That Sell,
not just send.
AI-powered, data-driven, and dripping with personality. I architect dynamic newsletters, triggered campaigns, and interactive narratives that don’t just land in inboxes —they ignite them. Open rates go up. Boredom goes down.
MESSAGING
project name
Digital design, social, ads, landing pages—you name it, I’ve designed it. Bold visuals, razor-sharp brand consistency, and interactions so smooth they feel like digital silk.
project name
Digital design, social, ads, landing pages—you name it, I’ve designed it. Bold visuals, razor-sharp brand consistency, and interactions so smooth they feel like digital silk.
project name
Digital design, social, ads, landing pages—you name it, I’ve designed it. Bold visuals, razor-sharp brand consistency, and interactions so smooth they feel like digital silk.
A Visual
DJ spinning
Color systems
that pop
Typography with attitude. Layouts so sharp they could cut glass. I define —and defend —your brand’s vibe across every pixel and print piece. Consistency is king, but charisma is the kingdom.
graphic design
project name
Digital design, social, ads, landing pages—you name it, I’ve designed it. Bold visuals, razor-sharp brand consistency, and interactions so smooth they feel like digital silk.
project name
Digital design, social, ads, landing pages—you name it, I’ve designed it. Bold visuals, razor-sharp brand consistency, and interactions so smooth they feel like digital silk.
project name
Digital design, social, ads, landing pages—you name it, I’ve designed it. Bold visuals, razor-sharp brand consistency, and interactions so smooth they feel like digital silk.
Digital
Asset mvp
resources
project name
Digital design, social, ads, landing pages—you name it, I’ve designed it. Bold visuals, razor-sharp brand consistency, and interactions so smooth they feel like digital silk.
project name
Digital design, social, ads, landing pages—you name it, I’ve designed it. Bold visuals, razor-sharp brand consistency, and interactions so smooth they feel like digital silk.
project name
Digital design, social, ads, landing pages—you name it, I’ve designed it. Bold visuals, razor-sharp brand consistency, and interactions so smooth they feel like digital silk.
CREATIVE REBEL
My bold ideas take shape ...No bland concepts here — just unapologetically fresh thinking, designing big picture campaigns that connect emotion, culture, and commerce.
Physician Testimonial
30% Faster Project Delivery
Via AI workflow automation, design and version control systems.
Los Angeles
